Internet & E-Mail Marketing:
Internet marketing is the marketing of products and services using the Internet as its medium. Lower costs of dissemination of information and a global audience are its main advantages. Internet marketing also encompasses digital customer data management and electronic customer relationship management (ECRM), which are widely used in businesses today and Email marketing is, as the name suggests, the use of email in marketing communications. In its broadest sense, the term covers every email you ever send to a customer, potential customer or public venue. Email marketing is the advertisement of a product, service, or brand through electronic mail. Email marketing can be used to improve the relationship between a business and its customers or to gain new customers.
SEO & SEM:
Search engine optimization (SEO) is the art of creating Web pages that will rank high in search engine returns. SEO is accomplished by optimizing certain sections or "elements" in the HTML coding of each page. These sections are specifically read by search engines and, depending on the level of optimization, can create a greater likelihood of free referral traffic.
There are several methods and opinions about how a web page should be optimized, and much will depend on the type of site, its content, purpose and competition, if relevant. But in general search engine optimization relies heavily on the proper use of keywords and key phrases that describe the site's content where as Search engine marketing is the process of promoting a website through Internet search engines. The goal of search engine marketing is to increase the amount of traffic to a particular website by raising its visibility on search engine result pages. There are a variety of ways that a company can implement search engine marketing. The most common form of search engine marketing is search engine optimization.
Link Popularity refers to the number of links pointing to your site from other sites on the Web.
Building links is one of the most important factors in getting top placements on the major search engines. We specialize in placing text link ads on high quality websites our text link ads are unique because they are a direct source of targeted traffic and can raise your natural search engine rankings. In search engine optimization, "off page" factors have become more and more important as they relate to rankings. In particular, solid link popularity can literally make or break a site with the search engines. Link building is difficult, frustrating and time intensive. We want to help you to save you money and time by offering our link building services.
An advertising campaign is a specific course of action designed to advertise a company, cause, or product that employs an intentional and carefully coordinated series of marketing tools in order to reach the target audience. The end purpose of any ad campaign is to boost awareness of the subject matter and generate demand. The exact structure of the advertising campaign will often depend on the nature of the product or cause and the target audience that the campaign is designed to reach. For the most part, an advertising campaign will set specific goals that must be realized in a given period of time. In the event that the campaign does not quite meet the goals, the overall approach can be reworked slightly for the remainder of the campaign, or the information gained during the current campaign can be used to create a more effective follow-up advertising campaign strategy. In order for your Search Engine Marketing campaign to be effective, our experts will help you bid on keywords that best define your business. Your ad will then appear on appropriate search result pages.